Target data API: product search, reviews, Q&A, and recommendations

Target's product catalog — pricing, specs, customer reviews, Q&A, and recommendations — is now available as structured data via the Anysite Target Data API.

What's in the API

Six endpoints covering the full Target product data surface:

• /api/target/categories/products — browse products in a Target category by N-id or category URL, with sort controls (featured, price, rating, newest, bestselling).
• /api/target/products — full product detail by TCIN or product URL: title, brand, price, list price, images, videos, rating and per-star breakdown, secondary ratings, review count, Q&A count, specifications, features, breadcrumbs, return policies, and color/size/style variants.
• /api/target/products/questions — customer Q&A for a product by TCIN, with each question's text, author, helpful/unhelpful counts, and all answers.
• /api/target/products/recommendations — product recommendations for a TCIN across seven strategies: alternatives, also-viewed, complementary, deals, top performers, and new arrivals.
• /api/target/products/reviews — customer reviews for a product by TCIN, with rating, title, text, author, syndication flag, and timestamps.
• /api/target/products/search — keyword search across the Target catalog, returning lightweight product cards with price, rating, and sale status.

Use cases

The most common use case is retail price intelligence: poll /products/search or /categories/products on a schedule to track how Target prices a category over time — capturing list price, current price, and save-percent for hundreds of SKUs without managing session state or parsing HTML that changes without notice.

Review and sentiment pipelines are the second major use case. Pull customer reviews via /products/reviews and Q&A via /products/questions by TCIN to build sentiment models, surface common complaints and feature requests, or benchmark a product's rating trajectory against alternatives.

For catalog enrichment, /products returns structured spec sheets, variant trees, feature lists, and multi-image galleries — accurate and updated on each call. The /products/recommendations endpoint adds a layer of competitive intelligence: use it with different strategy types to understand how Target's algorithm surfaces related products for assortment planning or cross-sell research.

Getting started

All endpoints use the same REST interface as the rest of the Anysite API: a POST request with a JSON body and your API key. No Target account, developer credentials, or OAuth flow required.

curl https://api.anysite.io/api/target/products/search \
  -H "access-token: YOUR_KEY" \
  -d '{"keyword":"wireless headphones","count":10}'

Every endpoint is also available via the Anysite MCP server — call it directly from Claude Desktop, Claude Code, Cursor, or ChatGPT on any MCP plan (from $30/month).

Full documentation, parameter reference, and code examples are on the Target endpoint page. All plans include the Target endpoints — no per-endpoint fees.